With the economic uncertainty of the past three years, keeping a business going is as much as many local companies can do right now.
The economic climate is changing, perhaps across the entire world, and one choice to business owners is to weather the storm and hope for things to return to the old normal, or to look for new opportunities and change the climate.
Of course, one could just as easily replace the word “economic” in the last paragraph with the world “environmental” and the difficulty of the choice would still ring true. Environmental uncertainty and the risks associated with climate change and population growth on our collective future could be even more significant to businesses over the next decades than the current economic instability.
Addressing the difficult choice of how to find both economic and environmental innovation and how to become a more sustainable organization is the purpose of reThink Waterloo 2012, tentatively scheduled at the Waterloo Inn on March 2nd.
Over the last several years reThink has held two other conferences, bringing outstanding members of the environmental community to Waterloo Region, including Robert F. Kennedy Jr., Sheila Watt-Cloutier and David Suzuki.
With this year’s focus on business action, it’s the voices of leading professionals that will be heard, sharing their knowledge and experience at building a greener economy. Their stories will include the ethical and moral implications of environmental change, as well as the economic and business implications and possibilities.
Moving towards a more sustainable world means making sustainable choices – choices that impact our future, the future of our employees, our shareholders, our neighbours and our children. Consider joining the discussion and learning more about how your organization can address these difficult choices at reThink Waterloo 2012 (www.rethinkwaterloo.org).